Category Archives: Analysis

How to Use Scatterplot Quadrant Analysis with Your Web Analytics Data

In web analytics, we frequently use data tables to analyze and identify problems or opportunities in our data. When you’re analyzing and comparing a limited set of values (e.g., browser types, top 25 pages), a tabular report may be all … Continue reading

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Destination Page Analysis: Understanding How Visitors Browse Your Site

When you perform website analysis, you need to look at several different areas to understand how your site is performing and how it can be optimized. Three common areas of web analysis that apply to any website regardless of its … Continue reading

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